Marketing Search Engine Placement

Search Engine Placement

For example:

• A small business client of ours generates well over $10,000 US a month through their website. The vast majority of their customers come via the search engines.
  
  
• Each month, a manufacturer client of ours generates over 250 ‘Find a Dealer' requests (over 3000 requests per year). The majority of these requests come from the search engines. Our client offers products in the $5,000 US range. Very conservatively, if only one half percent (0.005) of these 250 requests turn into sales, this would translate into $2,500 US per month ($30,000 US per year).

We have repeatedly seen search engine ROI in the 100-1000% range. ROI well over 1000% is also very realistic to achieve. For our own company, search engine placement has brought well over 2000%. People do use search engines to find companies.

Research backs up our positive experience:

How consumers found websites to research purchases:

Source: eMarketer

What DJ's will do:

• Develop your website "search engine friendly"
• Create a plan based on your goals and budget
• Run search engine campaigns
• Track and monitor results

This approach proceeds in a cycle of plan, run, and test. You would be involved throughout each phase. The benefits of this approach are:

• Campaigns will be focused on ROI.
• Campaigns will accurately reflect your goals and budget.
• Campaigns will grow at a controlled pace based on what the measurements reveal.
  

Search engine placement is an important part of any e-marketing plan. Please do involve DJ's in bringing qualified leads and customers to your business.


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